For a multinational company leader in its sector of production and sale of medical devices, we selected Product Manager. We are looking for professionals with experience in the diagnostic / clinical area (microbiology laboratory, diagnostic laboratory specializing in infectious diseases and / or gynecology, pathological anatomy laboratory ...) specialized in microbiology and interested in developing their career in Pharmaceutical industry
The candidate must define and implement strategies addressed to market requirements for new products. Performs product management of a dedicated product line. Prepares a marketing support program for a specific product, product line, or product area. Coordinates its implementation with technical, logistics and contracting services, and distribution partners and sales organization. Provides marketing assistance to field personnel and customers.
Key Accountabilities
- Acts as key marketing technical liaison on all product lines, providing product and regulatory information to sales, service and customers
- Provides first level remote and on-site technical, applications, operations and regulatory support to critical and key customer accounts, assisting them with the integration of systems in their laboratories
- Interfaces with all levels of management to independently resolve conflicts/problems with company peers
- Contacts with Suppliers regarding product issues, incidences and updates.
- Attends to follow up meetings and Distributor meetings/courses.
- Maintains regular communications with technical services on problems with instruments and reagents within the product line
- Provides detailed technical training for sales staff; works with field sales staff to develop training requirements and sales tools required to introduce new products and sales campaigns for all or part of product line
- Provides presentations to customers
- Prepares and coordinates marketing support programs
- Contributes to planning and creation of advertising and promotional materials; writes technical bulletins and newsletters
- Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to the company's future marketing plans
- Understands all maintenance, performance, and advantages of Werfen products
- Understands technical aspects of Werfen and competitive products
- Monitors field test and marketing introduction programs
- Manages and drives internal projects with minimal supervision
- Ensures compliance with Werfen Code of Ethics
Minimum Knowledge & Experience required for the position
- Education
- Bachelor´s Degree in Bioinformatics, Microbiology, Medical Technology or related discipline, desired in infectious diseases
- Additional degree in business administration, marketing, or equivalent preferred
- PhD/MD valuable
- Experience
- Minimum three years' experience in sales and/or marketing within the healthcare industry
- Prior experience in Bioinformatics, LIS implementation and/or Business Intelligence
- Prior experience in automation implementation
- Additional Skills/Knowledge
- Knowledge in IT and LEAN consultancy
- Language:
- Spanish
- English
- Fluent Portuguese is highly desirable
